For the many REALTORS® out there.
Are you aware of all the NAR (National Association of REALTORS®) marketing resources your membership offers? We did our best to pull out the marketing (and marketing related) resources at REALTOR.org and list them for you in this post. Some of these resources are free, some are discounted, some have a cost.
The information here is applicable as of 12/9/2014.
YOU MAY NEED TO LOG INTO YOUR REALTOR.ORG ACCOUNT IN ORDER FOR SOME OF THESE LINKS TO WORK.
Artwork downloads and information on using the REALTOR® logo
- If you like all the details, download the Membership Marks Manual in PDF form, read it online and watch a couple of helpful videos.
- Go straight to the download page
Additional NAR Marketing Resources
Of course there’s the suite of marketing tools from REALTOR.COM. Consider these free solutions they offer (some of these encourage use of their paid marketing solutions).
- REALTOR.COM Profile
- Mobile Listing Builder
- Housing Trends Newsletter
- Mobile Collaborative Search
- Personalized Business Plan
- Social Connections Facebook Page
- Listing Presentation
- Marketing Assessment
.REALTOR domain: Special offer December 1-15, 2014
REALTOR® Content Resource: Free content for your website, blog, social media, email marketing, etc. Also offers branded flyers. You’ll need your NRDS ID and last name.
REALTOR® Team Store®: Discount on REALTOR® branded promotional products.
RPR: Free.Now offers a mobile app. Access nationwide MLS data and create customized buyer and seller reports. Not all MLS are participating.
Print On Demand Program: Must login (have your NRDS ID and last name). Purchase branded brochures.
Purchase marketing books here, small discount (price check against amazon). You need your NRDS ID and last name to log in.
REALTOR.org Library: Lots of free eBooks. Check out up to 3 hardcopy books at a time for $10 and have them shipped to you. Must return in 30 days (you pay return shipping). This can be a good deal if you get three at a time, some books average around $40 each.
Field Guides: Over 150 guides. Research and data on various topics, including sales and marketing. Learn more:
ProQuest: Database of news, scholarly and trade journal articles. Requires password. Use advanced search > thesaurus and search on real estate to customize search. Watch this intro video created by the library for search tips.
Fair Housing Program: April is Fair Housing Month. Find ideas for promotion here.
LINKS NOT WORKING? YOU’LL NEED TO LOG INTO YOUR REALTOR.ORG ACCOUNT
Benefits Partners (these companies offer discounts to REALTORS®)
Here are a few highlights:
Multi Merchant Prepaid Card: 5% savings when you purchase card. Personalize the cards or not. Can use at 150+ locations.
Ifbyphone: They provide a way for you to track and measure your leads from your advertising. $10/mo starter plan (this is discount price for REALTORS®). Also offer a 14 day trial with no credit card required.
Xceligent: A commercial real estate information services provider. Learn more:
Do you know of a marketing resource through NAR we did not mention? Please share by commenting.