So, you finally decided that you are ready to start marketing yourself as a REALTOR®! That’s great! Now what?
You have options for your real estate marketing efforts. Among them are writing blog posts, posting to your social media profiles, paying for ads on Google or Facebook, direct mail, door hangers, door knocking, email marketing, the list goes on and on.
Stop! Before you act on any marketing urges, and DEFINITELY before you spend any money…
First! Think about your sphere of influence. Take time to gather your contacts and put their information (name and email primarily) into a spreadsheet, then into your marketing tool(s). Why? Because they are the foundation of your marketing and no matter how you market, you want this group to receive what you are sharing.
Second! Have a plan, even if it’s a rough plan. ‘Winging-it’ is not a plan, nor will it yield long-term results. Take time to research a bit, read some real estate marketing articles online, watch a YouTube video or two, and contemplate YOUR marketing goals.
Third! Go FREE. Market on all the free platforms at your disposal before you consider paying for anything.
Marketing is not rocket science, but it does take a bit of thought and consistency once you commit. We work only for REALTORS®, and utilize a smart, sensible approach when managing your marketing.
Reach your sphere and stay top of mind!
Take the first step in evaluating your marketing needs by completing this no obligation, ‘Getting to Know You” Multiple-Choice Marketing Questionnaire. It takes about 5 minutes to complete. You receive a copy of your answers via email, so it’s helpful even if you decide not to bring us on board.